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Privacy Policy
This Privacy Policy describes how we collect, use, and share your personal information when you visit or shop on blissmart.myshopify.com (hereinafter referred to as "this website").
Personal Information We Collect
When you visit this website, we automatically collect certain information about your device, including your web browser information, IP address, time zone, and some cookies installed on your device. In addition, when you browse this website, we collect information about the web pages or products you view, the websites or search terms that led you to this website, and how you interact with this website. We refer to this automatically collected information as "Device Information."
We use the following technologies to collect Device Information:
- "Cookies" are data files placed on your device or computer and typically contain an anonymous, unique identifier. For more information about cookies and how to disable cookies, please visit http://www.allaboutcookies.org.
- "Log files" track your actions on the website and collect data including your IP address, browser type, internet service provider, source/exit page, and date/timestamp.
- "Web beacons," "tags," and "pixels" are electronic files used to record how you browse the website.
In addition, when you make or attempt to make a purchase through the website, we collect certain information about you, including your name, billing address, shipping address, payment information (including credit card number), email address, and phone number. We refer to this information as “order information.”
In this Privacy Policy, when we refer to “personal information,” we mean device information and order information.
How We Use Your Personal Information?
We generally use the order information we collect to process any orders placed through the website (including processing your payment information, arranging shipment, and providing you with invoices and/or order confirmations). Furthermore, we use order information to:
- Communicate with you;
- Screen orders for potential risks or fraud; and
- Provide you with information or advertisements related to our products or services based on the preferences you share with us.
We use the device information we collect to help us screen for potential risks and fraud (specifically your IP address), and more broadly, to improve and optimize our website (e.g., by analyzing how customers browse and use the website, and evaluating the effectiveness of our marketing and advertising campaigns).
Sharing Your Personal Information
We share your personal information with third parties to help us use your personal information in the manner described above. For example, we use Shopify to operate our online store—you can learn more about how Shopify uses your personal information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand how our customers use this website—you can learn more about how Google uses your personal information here: https://www.google.com/intl/en/policies/privacy/. You can also opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
Finally, we may also share your personal information to comply with applicable laws and regulations, respond to subpoenas, search warrants, or other lawful requests for information that we receive, or otherwise protect our rights.
Behavioral Targeting
As mentioned above, we use your personal information to provide you with targeted advertising or marketing messages that we believe may be of interest to you. For more information on how targeted advertising works, you can visit the Network Advertising Institute (NAI) educational page: http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising through the following links:
- Facebook: https://www.facebook.com/settings/?tab=ads
- Google: https://www.google.com/settings/ads/anonymous
- Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
Additionally, you can also opt out of certain services by visiting the Digital Advertising Alliance's opt-out portal at http://optout.aboutads.info/.
Do Not Track
Please note that even if your browser signals "Do Not Track," we will not change how we collect and use data on our website.
Your Rights
If you are a resident of Europe, you have the right to access the personal information we hold about you and to request its correction, update, or deletion. If you wish to exercise this right, please contact us using the contact information below.
Furthermore, if you are a resident of Europe, we would like to state that we process your information to fulfill any contracts we may have with you (e.g., if you place an order through this website) or to pursue benefits for other purposes.